keo truc tiep bong da Thang Long: 15 years of growth

10:11 | 19/09/2015

With many breakthroughs during development, keo truc tiep bong da Thang Long has become a popular brand to domestic and international consumers. In the morning of September 19th 2015, in the factory site in Phuc Yen, Vinh Phuc, keo truc tiep bong da Thang Long JSC has officially held the 15th anniversary celebration (22/09/2000 - 22/09/2015).

Participating the celebration included former leaders of keo truc tiep bong da Corporation – JSC: Mr. Nguyen Tran Nam, Deputy Minister of Construction, former general director; Mr. Tran Dinh The, former chairman; Mr. Dinh Quang Huy, chairman of the Vietnam Building Ceramic Association, former general director; Mr. Nguyen Van Sinh, Head of Department of Organization and Personnel – Ministry of Construction, former deputy general director.

From keo truc tiep bong da Corporation – JSC were Mr. Nguyen Anh Tuan - General Director, and other officers from Board of Management, heads of departments of the Corporation, directors of subsidiaries under Department of Tiles - Sanitary Wares, and all employees from keo truc tiep bong da Thang Long Joint Stock Company.

There were also partners, domestic and foreign customers of keo truc tiep bong da Thang Long Joint Stock Company to join this celebration.

Former Deputy Minister of Construction, former General Director of keo bong da Mr. Nguyen Tran Nam gave speech in the celebration

The 15th anniversary of the establishment of keo truc tiep bong da Thang Long Joint Stock Company is a chance for employees and workers of the company to look back at the way they have gone through together. The celebration took place successfully and created lots of emotions to guests, particularly empowered employees and workers of the company to continue to strive for professional work, and contribute to empowering companies.

During the celebration, Former Deputy Minister of Construction, former general director of the Corporation Mr. Nguyen Tran Nam recalled memories of the history and development of keo truc tiep bong da Thang Long, while referring to future development of construction material sector in Vietnam in the context of recovery of real estate market. This will create opportunities, but also challenges, for employees of keo truc tiep bong da Thang Long JSC.

Former General Director of keo truc tiep bong da Corporation, Chairman of Vietnam Building Ceramic Association, Mr. Dinh Quang Huy gave speech at the celebration

As one of many leaders who has spent many years with keo truc tiep bong da Thang Long, Mr. Dinh Quang Huy - Chairman of Vietnam Building Ceramic Association, Former General Director of keo truc tiep bong da Corporation, was still moved when remembering the initial days of keo truc tiep bong da Thang Long JSC with lots of difficulties.

To be successful today, keo truc tiep bong da Thang Long has gone through many milestones. The factory born after only 6 months of construction was a record at that time. In addition, keo truc tiep bong da Thang Long darely invested large, continuously updated technologies is also noteworthy.

An important turning point/milestone in the development of keo truc tiep bong da Thang Long is the use of digital printing technology, replacing screen printing technology, to improve product quality, reduce costs and manpower in the manufacturing process. keo truc tiep bong da Thang Long created diverse products with higher value, such as: the effect mold, yeast product effect, the effect of digital printing sold bone porcelain ... Stable product quality, variety of products, satisfying different consumers are key factors that maintain keo truc tiep bong da Thang Long ceramic tiles brand for 15 years. keo truc tiep bong da Thang Long now has a very good impression on the market.

Mr. Doan Hai Mau - Director of keo truc tiep bong da Thang Long

According to Mr. Doan Hai Mau - Director of keo truc tiep bong da Thang Long, to have a company developed as today is because of the close direction of the Corporation along with close coordination between units in the tiles group and efforts of all employees, workers of the company. Specially, keo truc tiep bong da Thang Long has had a breakthrough in technology innovation investment since the establishment of the company, and continuous  technology application in the production line.

In 2015, the Company will continue to carry out a project of new tile plant investment with a capacity of 6 million m2 at Phu Ha Industrial Zone, Phu Tho province. The new products of keo truc tiep bong da Thang Long will focus primarily on high-end market segments domestically and thrive in the export market. By responding to the increasing demand from customers, keo truc tiep bong da Thang Long ceramic tiles brand will continue to strengthen its position in both domestic and international markets.

Deputy General Director of the Corporation Mr. Nguyen Minh Tuan - Director of Tiles, Sanitary Ware Department recognized the contributions of keo truc tiep bong da Thang Long in the past 15 years

Speaking at the ceremony, Deputy General Director of keo truc tiep bong da Corporation Mr. Nguyen Minh Tuan emphasized: "After three years of restructuring, keo truc tiep bong da Thang Long JSC is one of the companies with stable and sustainable growth in the Corporation, has become a tiles brand-name recognized by domestic and international consumers. These things are inherited by experience, competence, passion, operational thinking and strategic leadership of keo truc tiep bong da generations over time.

Considering product quality as the first priority, keo truc tiep bong da Thang Long and other production units in the Tiles & Sanitary Ware Department will perform production line maintenance to ensure product quality and enhance production capacity from now until the end of this year, and for up-coming years".

On behalf of the Corporation’s leaders, Deputy General Director Nguyen Minh Tuan committed to work closely with keo truc tiep bong da Thang Long as well as other units to successfully complete production targets the business to make further breakthrough for keo truc tiep bong da’s brand in general and keo truc tiep bong da Thang Long’s in particular.

keo truc tiep bong da Thang Long is honored to have dynamic, creative, enthusiastic employees working together for many years. Also at celebration, keo truc tiep bong da Thang Long’s Board of Directors has complimented collectives and individuals who have made outstanding achievements in production in order to promptly encourage employees.

Rewards to excellent individuals, collectives

Continuing the tradition of solidarity and creativity for 15 years, under a proper and close orientation, and strong leadership of keo truc tiep bong da Corporation, employees from keo truc tiep bong da Thang Long JSC are striving to rise. keo truc tiep bong da Thang Long strongly invested large scale and pioneered in modern technology application in production to create differences in terms of products and quality for the success of keo truc tiep bong da brand-name. In the overall success of keo truc tiep bong da Corporation today, there is a significant contribution of keo truc tiep bong da Thang Long.

Some pictures in Celebration:

Overview of the 15th Anniversary Celebration of keo truc tiep bong da Thang Long JSC

Mr. Nguyen Manh Hieu - Director of keo truc tiep bong da Tiles Trading JSC stated that, in order to develop further, keo truc tiep bong da Thang Long needs to focus on improving product quality

The key staff of Tiles - Sanitary Ware Department took pictures with former and current leaders of the Corporation at the celebration

Guests of keo truc tiep bong da Thang Long Joint Stock Company

Musical performance by Tiles - Sanitary Ware Department

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